The Start-up mindset for musicians

Foundations of Success in the age of the artist-entrepreneur

In partnership with Kingston Live


Friday, April 29th


11:00am to 12:00pm


A zoom link will be emailed to all registered participants. 


Just as in business, success as a musician doesn’t happen by accident. In this workshop, you will learn the ten foundational principles that will help set your career trajectory towards your goals and dreams, whatever you decide they are. Learn how adopting a start-up mentality can fundamentally change how you approach your craft and how you monetize your creative output to sustain your pursuits through the early stages and beyond.   


Rob Howard
Co-Founder & Executive Producer, Kingston Live

A renowned marketing and branding authority, Rob's career spans 25 years. While his professional experience encompasses tourism, economic development, retail and consumer goods, Rob's passion has always been for music. In 2018, he co-founded Kingston Live to help elevate the many talented artists and live music venues that comprise Kingston’s music economy, and to forge a destiny for the city as Canada’s First Capital of Music. Since then, Kingston Live has amassed a devoted audience, as the volunteer-run collective continues to grow its media footprint and cultivate its community of live and local music-lovers.